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Subject: Communication Reception and Effects X
Period: 1000 - 1999 X
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Emotions are fundamental to the human experience, so it is not surprising that advertisers employ emotional ...
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Agenda building refers to the process by which news organizations and journalists feature, emphasize, ...
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One of the most frequently cited approaches to studying media effects that emerged in the early 1970s ...
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Albert Bandura is a pioneering researcher of social modeling in the media ( Zimmerman & Schunk 2002 ...
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Steven H. Chaffee (1935–2001) was an internationally recognized mass communication scholar who had a ...
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Cognitive science is the study of mind, and is an interdisciplinary field that encompasses psychology ...
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Leon Festinger was one of the most important figures in modern psychology and contributed several theories ...
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Jürgen Habermas (born 1929 in Germany) is one of the leading philosophers of the second half of the twentieth ...
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One of the founding figures of communication science, Yale psychologist Carl Iver Hovland (1912–1961) ...
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Paul Felix Lazarsfeld (1901–1976), Vienna-born sociologist, influenced by Ernst Mach, Henri Poincaré, ...