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People: Festinger, Leon X
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Cognitive dissonance is a theory developed in the late 1950s by US psychologist → Leon Festinger , which ...
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A person expresses false uniqueness, an inaccurate social comparison, when that individual perceives ...
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Leon Festinger was one of the most important figures in modern psychology and contributed several theories ...
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Selective attention refers to the differential processing of multiple sources of information that are ...
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The study of selective exposure seeks to understand how and why people consume particular communication ...